DMS Connect Product Brochure

RELATIONSHIP MARKETING INFO

The foundation of marketing is building & nurturing relationships. Whether you have one client or a thousand prospects, you have to nurture relationships in order to succeed. To make the connections required to stay top-of-mind, it’s essential to: be consistent, provide value & ask for business.

Keeping in touch with past clients will keep you top of mind for the next move they make as well as when their family & friends ask for a REALTOR ® recommendation.

of clients expect to hear from their REALTOR ® after closing.

69%

How many people do you need to connect with to sustain & expand your business? Consider this:

If you’re consistently & effectively connecting with 100 people

you can expect a potential of 12 deals/yr.

The average person moves every 6 - 8 yrs.

(100 contacts ÷ 8 years = 12.5)

There has been extensive research done in the past few years looking at the value of tactile marketing in age groups from Millennials to Baby Boomers. It has been discovered that pieces a person can touch tend to be:

a tactile piece motivates people to respond more persuasive

& make recipients feel more valued

easier to understand

it takes 21%

20% more

less mental effort to understand print vs. digital marketing

by 57%

Sources: Canada Post Smartmail Marketing TM reports available at canadapost.ca

phone: 780.489.2969 toll free: 1.800.309.1747 email: consult@dmsmarketing.ca website: www.dmsmarketing.ca